The New Twitter: No Instruction Manual Necessary

We’re a very opinionated and judgmental society, let’s agree on that off the bat. And we absolutely — at first anyways — hate the idea of change. If it ain’t broke, stop trying to $#%@’n fix it.

In the social media world, it’s no different. But change is inevitable. Lots of change, I may add. Take Facebook, for example, and how much more complex the interface and usability have become since its startup. Nothing can stay the same, as social media companies (MySpace, anyone?) fear being trampled by a stampede of competitors with innovative ideas. We’re a constantly changing culture, as much as we say we aren’t.

But Twitter? It’s unique in that sense.

The “New Twitter” was recently implemented and gurus of the older system aren’t exactly bashing its fresher counterpart. They’re embracing it, because, honestly, it wasn’t that drastic of a change. Check out the design, easily sharable items, related content technology, mini profiles and roll-out timing, which we’re still in.

Now it’s even easier to interact with Tweets and engage with those Tweeting them. And to me — that’s great. And it’s why Twitter is the most influential system of the bunch. You won’t see many “Bring back the old Twitter! Screw this new crap” groups across the web.

Twitter isn’t trying to be more than it actually is, which has helped them continue to be all the rage right now. The themes have stayed the same since its start — use 140 characters to “Tweet” something about yourself, share a fun news article you read or link a picture from your cell phone. Hashtag a topic or link another account with an @ sign. That’s all you need to know.

No clutter. No confusion. No questions. If you couldn’t (and still can’t) figure Twitter out in 10 minutes, a telephone number for the closest mental health facility is provided to you.

Twitter hopes to rake in more than $150 million in 2010 potentially more than $1.54 billion in 2013 if all goes according to plan.